Decision details

Place Brand Strategy

Decision Maker: Cabinet

Decision status: Recommendations Approved

Is Key decision?: No

Is subject to call in?: Yes


Consideration of the proposal to develop a Place Brand Strategy for Chichester district taking into consideration the existing district- wide brands, identifying gaps in the district and estimating costs and benefits of developing a new brand and identity plan for the district.




1.    That Cabinet has considered the report outlining the background to the potential development of a Place Brand Strategy for the District.

2.    That Cabinet notes that the proposals contained within the report are to be considered within the context of the Councils Future Services Framework priority setting exercise after which projects will be reported back to Cabinet as appropriate for further consideration.

Report author: Mrs Tania Murphy

Publication date: 07/10/2021

Date of decision: 05/10/2021

Decided at meeting: 05/10/2021 - Cabinet

Effective from: 14/10/2021

Accompanying Documents: